Meet the talented team behind our exceptional makeup artistry
LowtideWay was founded in 2015 with a simple yet powerful mission: to enhance natural beauty through expert makeup artistry. What began as a small team of passionate makeup artists has grown into a respected name in the beauty industry, serving clients across the UK for weddings, editorial shoots, special events, and more.
Our approach combines technical expertise with artistic vision. We believe that makeup should not only make you look beautiful but also feel confident and authentic. Each member of our team is professionally trained and committed to ongoing education to stay at the forefront of makeup techniques and trends.
We take pride in using premium, cruelty-free products and creating bespoke looks tailored to each client's unique features and preferences. Whether you're preparing for your wedding day, a photoshoot, or seeking to learn professional makeup techniques, our team is dedicated to exceeding your expectations.
We hold ourselves to the highest standards in every aspect of our work, from product selection to application techniques.
We believe in enhancing your natural beauty rather than masking it, creating looks that feel true to your personal style.
We continuously educate ourselves on the latest techniques and trends to offer cutting-edge makeup artistry.
We maintain the highest ethical standards in our practices, using cruelty-free products and providing honest recommendations.
Founder & Creative Director
With over 15 years of experience in the beauty industry, Sophia's work has been featured in major fashion magazines and celebrity events.
Senior Bridal Specialist
Emma specializes in creating timeless, elegant bridal looks that photograph beautifully and last throughout the wedding day.
Editorial Makeup Artist
James brings creative vision to editorial and high-fashion makeup, with work appearing in numerous fashion campaigns and runway shows.
Makeup Education Specialist
Olivia's passion for teaching has helped countless clients master professional makeup techniques through personalized lessons.
Special Effects Specialist
Michael's background in theatrical makeup brings unique expertise to our team, specializing in dramatic transformations and special effects.
We carefully select professional-grade, cruelty-free products for optimal results.
